PayRetailers, a leader in cross-border payments for Latin America, has entered into a sponsorship agreement with the Super League of American Rugby (SLAR) for its 2022 season, becoming the first international payment provider to support South American rugby. The partnership aligns with the companys vision to contribute towards financial inclusion in the region and support for the sport.
This alliance, along with specialised teams throughout the continent, consolidates PayRetailers‘ commitment to its customers in Latin America. The SLAR 2022 partnership adds to PayRetailers’ ongoing support to promote financial literacy, equality, and accessibility in emerging markets.
The American Super Rugby League
A high-performance tournament for the six priority unions in the region, SLAR illustrates the increasing passion for the sport in LATAM. This offers PayRetailers the perfect platform to brand themselves during live broadcasts across international channels including ESPN and reaching millions of fans worldwide.
Heavily invested in the region, PayRetailers has a vision to impact the world positively. With this new sponsorship, the expert payments brand reinforces its commitment and shares the sponsorship with major brands such as LATAM Airlines, Gatorade, ESPN, and STIHL.
«As a multinational company, we believe that we have to go one step further in addition to the products we offer. PayRetailers is very much identified with the values of team sports and especially with those of Rugby. We believe in diversity as a critical factor for innovation in all areas, including sport», said Juan Pablo Jutgla, Founder & CEO of PayRetailers.
Through these sponsorships the company reaffirms its position as experts in the region by understanding the culture and passion of Latin Americans when it comes to top sports including Rugby.
A promising partnership
In addition to the sponsorship, PayRetailers will support the SLAR at all levels as an official partner, including ticket sales and merchandising. PayRetailers guarantees secure, reliable and straightforward ways to pay for everything supporters enjoy, as well as offering them unique experiences.
This historical development once again positions PayRetailers as a leader in promoting inclusion and diversity in the region.